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Weightless, smooth-glide formula dries to a natural, skin-like finish.
Pure pigments are packed in a super fluid, serum-like base, making it easier than ever to blend and build your coverage just how you like it—a little really goes a long way.
Evens out skin tone and smooths the look of pores. No clogging or caking.
Lasts all day without drying you out or changing color on you.
Convenient, mess-free doe-foot applicator lets you apply 1 dot at a time—all you need to cover your entire face!
This foundation is best for normal and combination skin.
+ Have dry skin? Be sure to prep skin with a hydrating moisturizer, then follow with Always an Optimist Illuminating Primer (sold separately) for best results.
+ Have oily skin? Try prepping skin with Always an Optimist Pore Diffusing Primer (sold separately) and/or set your foundation with a powder.
Shake well before each use to make sure the pigments are evenly dispersed throughout.
This foundation has concentrated pigments so less really is more—add a second layer only where needed!
If you receive a damaged or wrong product, please contact our customer support on Call/WhatsApp: +91 7011525698 within 48 hours of delivery, along with your opening video and product images. Please allow 3–4 working days for verification and processing of your request.
All our products are non-returnable due to their hygiene, wellness, and personal care nature.
We ship across India. Orders are dispatched after successful payment confirmation. Delivery timelines may vary depending on your location and courier partner.
Shipping charges, if applicable, will be shown at checkout before you confirm your order.
All shipments are carefully packed and go through quality checks. In case of transit damage, please follow the exchange process mentioned above.
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